Disney+ | Comfort Streaming
Modern audiences are often overwhelmed by a fleeting "trend cycle" that makes content feel disposable rather than meaningful. Disney+ solves this digital fatigue by positioning itself as an emotional anchor, transforming a mere streaming app into a curated sanctuary for the enduring stories that define our lives.
Print and OOH to feature archival and home photos style imagery instantly taking the viewer back to a place of familiarity.
We’re pressing pause on all Disney+ social accounts for a week to give fans the floor to share their #comfortstreaming stories on our page.
We’ll encourage people to tag us in the memories featuring their favorite Disney show or movie that they always go back to.
#comfortstreaming
Socials
Experiential
Because it wouldn’t be a Disney campaign without one.
Comfort Streaming
Client: Disney+
Made with: Julia Briggs
Role: Creative Development, Art Direction
2026 | Student Work